Sensations Music Festival

Music Beyond Sound.

Role: Festival Concept, Branding, Art Direction

The Problem

Traditional music festivals prioritize sound, which limits engagement and connection for the hearing-impaired community.

The Insight

People don’t just hear music, they feel it. It resonates through emotions, memories, and the senses, connecting us in ways that go beyond sound.

The Solution

Sensations is an inclusive EDM festival designed for the hearing-impaired community, offering immersive sensory experiences that engage sight, taste, smell, and touch.

With a diverse lineup of mainstream and disabled artists, the festival fosters a deeper connection to the music and atmosphere.

The festival will feature tactile VIP lounge experiences, stage lighting and vibrations synchronized with the beat, and sensory toys included in the festival packages.

These toys may include fidget spinners, scented stickers, and LED finger lights, which will also be available for purchase at the venue.

The Brand

The Process

Hidden Gems, True You

MARTINI Dare To Be